Private Label Trends

Private Label – Where Does It Work, Where Will It Work in Future?

April 2010

Retailing: Private Label

© Euromonitor International

Introduction Private Label Products Find Their Place Where Private Label Does Well – Geographically Where Private Label Does Well – Product Wise Conclusion – Where Next For Private Label?

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Introduction

Retailing: Private Label

© Euromonitor International

Scope

• This briefing on the global retailing market covers the following channels, focusing on the year 2009:

Retailing US$10.4 trillion

Grocery Retailing US$4.5 trillion

Non-Grocery Retailing US$5.4 trillion

Non-Store Retailing US$598 billion

Disclaimer Much of the information in this briefing is of a statistical nature and, while every attempt has been made to ensure accuracy and reliability, Euromonitor International cannot be held responsible for omissions or errors Figures in tables and analyses are calculated from unrounded data and may not sum. Analyses found in the briefings may not totally reflect the companies’ opinions, reader discretion is advised

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Introduction

Retailing: Private Label

© Euromonitor International

Key Findings

Modern grocery channels have aided private label growth Modern grocery retailing has grown its share of value sales since 2004 as trends seen in Western markets are mirrored in emerging ones. This has brought private label products to new consumers, expanding their geographical range. The economic downturn has spurred sales of private label products, encouraging...