Feasibility Study in Water Refilling Station

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Date Submitted: 01/14/2014 08:53 AM

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Reodica, Anna Carmela A.

Barrot, Mary Jane V.

Fung, Ma. Jerica O.

Jacar, Jessica Marie L.

Tabanda, Erilou Marisse P.

M-26

Professor Lopez

TABLE OF CONTENTS

I. SUMMARY OF THE PROJECT…………………………………………………………………… 4

II. MANAGEMENT ASPECT

Vision, Mission ……………………………………………………………………………….. 10

Description of the Business …………………………………………………………….. 11

Logo and its Interpretation …………………………………………………………….. 11

Organizational Chart ……………………………………………………………………… 12

Owner’s Capital Contribution …………………………………………………………. 12

Manpower Requirements ………………………………………………………………. 13

Nature of Work of Employees ………………………………………………………… 13

Business Policies …………………………………………………………………………….. 14

SWOT Analysis ............………………………………………………………….………. 15

III. ECONOMIC ASPECT

4 P’s of Marketing …….......................…………………………………………… 18

* Product …………………………………………………………………………………………. 19

* Place/Location ……………………………………………………………………………….. 19

* Price ……………………………………………………………………………………………….. 20

* Promotion ………………………………………………………………………………………. 21

Target Market ………………………………………………………………………………… 25

Research Instrument ………………………………………………………………………. 26

Data Gathering Procedure ………………………………………………………………. 26

Demand and Supply Analysis ………………………………………………………….. 26

Major Assumptions .................................................................. 28

Letter to Respondents .............................................................. 31

Sample Questionnaire ............................................................... 32

Articles of Partnership ............................................................... 33

IV. TECHNICAL ASPECT

Water Quality Monitoring ........................................................................ 34

Business Process Workflow ………………..………………………………………………… 36

Machinery, Equipment and Supply …..……….…………………………………........ 37

Location Map ……………………………….………………………………………………………. 42

Floor Plan...