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Date Submitted: 03/01/2014 04:17 PM
The History and Effects of Two Fast Food Restaurants
By:
Tim Forsthoefel
COM/155 University Composition and Communication I
Aimee Szilagyi
06/20/2013
The dangers that fast food restaurants are posing on our world’s nations are staggering and a change needs to be made to secure a healthy future for our children. Wendy’s and Burger King are two major organizations in the fast food industry that have influenced the health and well-being of people all over the world. Wendy's and Burger King share similar characteristics, but the differences between them are vast because they became world renowned through different paths and offer different products.
In 1953, with the invention of a machine called the “Insta-broiler”, Keith J Kramer and Matthew Burns opened up a company named “Insta-Burger King” in Jacksonville, Florida. Three years later a man named Dave Thomas, the founder of Wendy’s Old Fashioned Hamburgers got his first start in the fast food industry, when he worked for the Kentucky Fried Chicken company. In 1959 the Insta-Burger King company began to struggle, and was sold to James McLamore and David R. Edgerton. These two men decided that the franchise needed some reconstructing and the first thing they did was change the name to Burger King. McLamore and Edgerton had success for eight years as independent owners of the Burger King Corporation and expanded their business to over 250 locations around the United States before selling their company to the Pillsbury Company in 1967.
Around this time, Dave Thomas had taken on four KFC chain restaurants and turned them around, including the idea invention of the rotating bucket of chicken sign that helped make KFC so famous. He then took his shares of the company and sold them back to the KFC Corporation for over 1.5 million dollars....