Global Intelligent Virtual Assistant Industry 2014 to 2020 – Market Estimate

San Francisco, January 22, 2014 - The global market for intelligent virtual assistants is expected to reach USD 3,071.9 million by 2020, according to a new study by Grand View Research, Inc. Growing focus on efficient customer interaction facilitated by virtual assistants is expected to drive the market over the forecast period. Grand View Research also observes that the need to manage data growth in enterprises is anticipated to aid in favorable industry outlook.

Large enterprises were the dominant consumers of intelligent virtual assistant services, and accounted for over 80% of the overall market in 2012. Market prospects for small and medium enterprises (SME) are expected to be positive, with adoption rates expected to increase considerably over the next six years. Demand from travel, utilities, telecommunication, etc. is expected to be a major opportunity for market participants. The lack of standards and metrics may pose a barrier to industry growth over the next few years.

The report “Intelligent Virtual Assistant Industry Trends And Market Segment Forecasts To 2020,” is available now to Grand View Research customers and can also be purchased directly at http://www.grandviewresearch.com/industry-analysis/intelligent-virtual-assistant-industry

Further Key findings from the study suggest:

The global intelligent virtual assistant market was estimated to be USD 352.0 million in 2012, and is expected to grow at a CAGR of 31.7% from 2013 to 2020

Large enterprises are expected to continue accounting for majority of the overall market share, driven by growing focus on increasing customer satisfaction. Ensuring user engagement and offering real-time, personalized support is crucial for revenue generation. Small and medium enterprises (SME) are expected to witness increasing adoption of intelligent virtual assistants, and grow at a CAGR of 32.2% from 2013 to 2020.

North America accounted for over 40% of the global market in 2012, and is...