Submitted by: Submitted by vikatorika
Views: 126
Words: 60946
Pages: 244
Category: Literature
Date Submitted: 03/30/2014 06:30 AM
PostDigital Print
The Mutation of Publishing since 1894
Alessandro Ludovico
OnOmatOpee 77
In this post-digital age, digital technology is no longer a revolutionary phenomenon but a normal part of everyday life. The mutation of music and film into bits and bytes, downloads and streams is now taken for granted. For the world of book and magazine publishing however, this transformation has only just begun. Still, the vision of this transformation is far from new. For more than a century now, avant-garde artists, activists and technologists have been anticipating the development of networked and electronic publishing. Although in hindsight the reports of the death of paper were greatly exaggerated, electronic publishing has now certainly become a reality. How will the analog and the digital coexist in the post-digital age of publishing? How will they transition, mix and cross over? In this book, Alessandro Ludovico re-reads the history of media technology, cultural activism and the avantgarde arts as a prehistory of cutting through the so-called dichotomy between paper and electronics. Ludovico is the editor and publisher of Neural, a magazine for critical digital culture and media arts. For more than twenty years now, he has been working at the cutting edge (and the outer fringes) of both print publishing and politically engaged digital art.
ISBN 9789078454878
90000 >
9 789078 454878
PostDigital Print
The Mutation of Publishing since 1894
Alessandro Ludovico
ONOMATOPEE 77
1
2
contents
Introduction. Chapter 1 – The death of paper (which never happened). 1.1 1.2 1.3 1.4 1.5 1.6 1.7 1.8 1.9 Early threats to the printed medium. Wires will strangle the sluggish paper. The Readies: machine-reading words without pages. H.G. Wells declares the newspaper dead: up-to-date news by telephone is the future. An attempt by radio to steal newspapers’ loyal customers. The ‘cold’ visual power of television vs. the ‘dead’ book and the ‘mosaic’...