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Second Year - Third Semester
3.0.1 International Business - University Assessment 100 Marks
Course Content
1. Overview of the International Business Process
2. PEST factors affecting International Business
3. Government influence of trade
4. International Trade Theories
5. FDI
6. Country Evaluation and Selection
7. Collaborative Strategies
8. International Marketing
9. Intranational Trade Agreements
10. International Trade Organizations
11. Forex
12. International HR Strategies
13. International Dimplomacy
Reference Text:
1. International Business - Daniels and Radebough
2. International Business - Sundaram and Black
3. International Business - Roebuck and Simon
4. International Business - Charies Hill
5. International Business - Subba Rao
3.0.2. Strategic management 100 Marks
Course Content
1. Strategic Management Process: Vision, Mission, Goal, Philosophy, Policies of an
Organization.
2. Strategy, Strategy as planned action, its importance, Process and advantages of
planning Strategic v/s Operational Planning.
3. Decision making and problem solving, Categories of problems, Problems solving
skill, Group decision making, Phases indecision making.
4. Communication, Commitment and performance, Role of the leader, Manager v/s
Leader, Leadership styles.
5. Conventional Strategic Management v/s Unconventional Strategic Management,
The differences, Changed Circumstance
6. Growth Accelerator: Business Web, Market Power, Leaning based
7. Management Control, Elements, Components of Management information Systems
8. Mckinsays’ 7 S Model: Strategy, Style, Structure, Systems, Staff, Skills and Shared
Values
9. Group Project
Reference Text :
1. Strategic Management - Thompson & Striekland McGraw Hill Irwin
2. Competitive advantage - Michael Porter
3. Competitive Strategy - Michael Porter
3.3.1 Organizational Theories and Structure Designs - UA 100 Marks
Course Content
1. Evolution of organizational theories
2....