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Category: Business and Industry
Date Submitted: 05/08/2014 04:47 PM
Valley City State University | Strategic Management
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The Coca-Cola Company
Organizational Redesign: An Organizational Approach
Haley Baasch & Kayla Visto
Valley City State University | Strategic Management
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The Coca-Cola Company
Organizational Redesign: An Organizational Approach
May 5, 2014
Table of Contents
The Coca-Cola Company 1
History 1
Mission 2
Vision 2
Values 3
CEO’S leadership 3
SWOT Analysis 4
Strengths 6
Weaknesses 6
Opportunities 7
Threats 7
Redesign 8
Industry Environment 10
Five Forces Model 10
Intensity of rivalry among established firms 10
Threats of Substitutes 11
Risk of Entry by Potential Competitors 11
The Bargaining Power of Buyers 11
The Bargaining Power of Suppliers 11
Macroenvironment 12
Political/Legal 12
Technological 12
Economic 12
Strategic Group 13
Industry Dynamic 13
Process Innovation 14
Thought Leadership 14
Collaboration 14
Life Cycle 15
Global Future 16
National Context 16
Competitive Position 16
Competitive Advantage 16
Building Blocks 18
Distinctive Competencies 20
Changing Industry 21
Company’s Ability 23
Quality Enhancing Practices 23
Innovation 25
Responsiveness 27
Competitive Position 28
Differentiation 29
Market Segmentation 31
Distinctive Competencies 32
Generic Business Model 33
Advantages and Disadvantages 34
Strategic Group 36
Company’s Business Model 37
Mature Industry Environment 38
Protecting and Strengthening Industry Competition 39
New Strategies and Future Advantage 41
Dominant Product Technology 42
Technical Standards 43
Customer Attributes 45
Dominant technology Diffusion and Position 46
Intellectual Property 48
Value Creation 50
Company Responsiveness 51
Cost Pressures 52
Global Strategy 53
Coca-Cola’s Foreign Market 54
Horizontal Integration Strategy 55
Vertical Integration...