Submitted by: Submitted by gongde
Views: 131
Words: 4324
Pages: 18
Category: Business and Industry
Date Submitted: 09/01/2014 12:03 PM
Table of content
Summary....................................................................................................2
Introduce of business idea..........................................................................2
Background................................................................................................3
Business feasibility analysis.......................................................................3
----Marketing analysis................................................................................3
-----Product analysis...................................................................................5
-----Operation analysis...............................................................................6
-----Financial analysis.................................................................................6
Marketing plan............................................................................................7
-Marketing strategy(4ps)............................................................................7
-Target marketing size and trend.................................................................8
-Marketing share objective.........................................................................9
-Forecast of sales unit,price and sales projection......................................10
-Marketing competitor...............................................................................11
-Summary...................................................................................................12
Operations plan and feasibility analysis.....................................................12
-Operation requirement..............................................................................12
-Operation budgeting..................................................................................13
-Issues and...