Submitted by: Submitted by chrvouli
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Words: 8520
Pages: 35
Category: Business and Industry
Date Submitted: 03/26/2015 12:54 AM
ANALYSIS OF THE ADBLUE CASE
ON VOULIS CHEMICALS COMPANY
Prepared by
IliadouChrysoula
Vouli Christina
Peikos George
February 3rd, 2015
TABLE OF CONTENTS
I.EXECUTIVE SUMMARY………………………………………………………..4
1. INTRODUCTION…………………………………………………………………6
1.1 Overview of the case……………………………………………………………6
1.2 Objective - Methodology………………………………………………………6
1.3 Preview………………………………………………………………………….6
2. THE COMPANY, THE PRODUCT AND THE TRANSITION……………….6
2.1 Voulis Chemicals……………………………………………………………….7
2.2 AdBlue…………………………………………………………………………..7
2.3 The transition…………………………………………………………………...7
3. THE ESSENTIAL CHANGE…………………………………………………….8
3.1 Structural changes……………………………………………………………..8
3.2 Procedural change……………………………………………………………..9
3.3. Resistance to change………………………………………………………….10
3.3.1 Stages of change…………………………………………………………...10
3.3.2 Theories and approaches concerning resistance to change…………….11
3.4 Resistance to "Voulis Chemicals" company change from internal factor...12
3.4.1 Resistance to change from Voulis Chemicals managers………………..12
3.4.2 Resistance to change from Voulis Chemicals regular employees……...13
3.4.3 Resistance to change from Voulis Chemicals salespeople……………...13
3.5 Resistance to "Voulis Chemicals" company change from external factors.15
4. COPING WITH RESISTANCE TO CHANGE…………………..……………15
4.1 Theoretical approach of coping with resistance to change…………………15
4.2 Coping with the internal restraining forces in “Voulis Chemicals”……….16
4.2.1 Proper Communication…………………………………………………..17
4.2.2 Learning-Education………………………………………………………18
4.2.3 Employee Involvement……………………………………………………18
4.2.4 Negotiation………………………………………………………………...19
4.3 Coping with the external restraining forces in “Voulis Chemicals”………19
5. CONCLUSION-RESULTS……………………………………………………...20
6. REFERENCES…………………………………………………………………...22
I. EXECUTIVE SUMMARY
The chance of change for an entity, either a person or a company/organization, is rare and, as a result, valuable....