Sbe Report

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Date Submitted: 12/15/2010 01:44 AM

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475110 - The Environment of Business

Stream 60

Table of Contents

PAGE

1. INTRODUCTION ……………………………………………………………………… 1

2. DISCUSSION

2.1 Financial Performance ………………………………………………………….. 2

2.1.1 Business expenses ………………………………………………………….. 2

2.1.2 Actual Sales ………………………………………………………………….. 2

2.1.3 Profit Loss …………………………………………………………………….. 2

2.1.4 Break Even …………………………………………………………………….

2.1.5 Poor Stock Control …………………………………………………………… 3

2.1.6 Sales …………………………………………………………………………… 3

2.2 Limited Promotion…………………………………………………………………. 4

2.2.1 Limitation on Promotion……………………………………………………… 4

2.2.2 Failed Positioning …………………………………………………………….. 4

2.2.3 Increased Whole seller prices ………………………………………………. 4

2.3 Meeting customer’s rights ……………………………………………………….. 5

2.3.2 Buyer rights …………………………………………………………………… 5

2.3.1 Misleading conduct ………………………………………………………….. 5

2.4 Pricing ……………………………………………………………………………… 6

2.4.1 Affordability …………………………………………………………………… 6

2.4.2 Altered Prices ………………………………………………………………… 6

2.4.3 Negative Response in Demand ……………………………………………. 6

2.5 Competition ………………………………………………………………………… 7

2.5.1 Physical Distribution …………………………………………………………. 7

2.5.2 Expected competition ……………………………………………………….. 7

2.5.3 Strategies …………………………………………………………………….. 7

3. CONCLUSION ……………………………………………………………………………. 8

4. RECOMMENDATIONS…………………………………………………………………… 9

5. APPENDIX ………………………………………………………………………………… 10

5.1 Cash Transactions………………………………………………………………… 10/11 5.2 Income Statement………………………………………………………………… 12

6. REFERENCES ………………………………………………………………………........ 13

1. INTRODUCTION

To prepare an interdisciplinary report analysing the performance of “Quick Eat” success, linking to the...