Private Club

Quiz Submissions - Chapter 06 - PRIVATE CLUB MANAGEMENT Section 005 Spring Semester 2015 CO - Georgia State University

A…

4/27/15 10:24 PM

Tiera Farley

4/27/2015

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PRIVATE CLUB MANAGEMENT SECTION

005 SPRING SEMESTER 2015 CO

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Quiz Submissions - Chapter 06

Tiera Farley (username: tfarley3)

Attempt 1

Written: Feb 9, 2015 10:10 PM - Feb 9, 2015 10:14 PM

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Question Set

Question 1

2 / 2 points

Focus group research is a form of __________ research.

secondary

qualitative

descriptive

quantitative

Question 2

https://gsu.view.usg.edu/d2l/lms/quizzing/user/quiz_submissions_attempt.d2l?isprv=&qi=1046447&ai=7303923&cfql=0&ou=889719

2 / 2 points

Page 1 of 3

Quiz Submissions - Chapter 06 - PRIVATE CLUB MANAGEMENT Section 005 Spring Semester 2015 CO - Georgia State University

4/27/15 10:24 PM

An individual who controls the flow of information into a buying center is called a:

gatekeeper.

decider.

buyer.

influencer.

Question 3

2 / 2 points

The family life cycle is a series of stages within a family that are determined by:

the incomes of the adults within the household.

a combination of age, marital status, and the presence or absence of children in the home.

the ages and sexes of the children within a household.

a combination of the family members and their immediate -family relatives.

Question 4

https://gsu.view.usg.edu/d2l/lms/quizzing/user/quiz_submissions_attempt.d2l?isprv=&qi=1046447&ai=7303923&cfql=0&ou=889719

2 / 2 points

Page 2 of 3

Quiz Submissions - Chapter 06 - PRIVATE CLUB MANAGEMENT Section 005 Spring Semester 2015 CO - Georgia State University

4/27/15 10:24 PM

Services have to be marketed differently from manufactured goods because services are:

intangible.

very perishable.

simultaneously produced and consumed.

all of the above.

Question 5

2 / 2 points...