Project Report
On
emerging trend in morden retail format With SPECIAL referENCE to hul (SHAKTI), ITC
(e-chaupal) & godrej (adhaar)
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submitted to- submitted By-
Dr. r. k. jain ravi soni
kshipra joshi
Abstract
The field of Rural marketing has taken a giant leap at the threshold of twentieth century. Rural marketing have become an booming sector in all over the globe. The proverb ‘Need is the mother of invention’ is proving equally correct in case of Rural marketing.
Rural marketing have already had a considerable impact on many aspects of our society. This Project on
“emerging trend in morden retail format With SPECIAL referENCE to hul (SHAKTI), ITC (e-chaupal) & godrej (adhaar)
Deals with the automation of various activities done in Rural marketing like how the Rural marketing spread his business and what is the Market strategy and what is supply chain Management applied by HUL (SHAKTI) & ITC (e-chupal) GODREJ (Aadhar) in Rural marketing.
ACKNOWLEDGEMENT
We am hearty grateful to Dr. R.K. jain. He has always been an invaluable source of inspiration.
It gives me immense pleasure in submitting this project on “emerging trend in morden retail format With SPECIAL referENCE to hul (SHAKTI), ITC (e-chaupal) & godrej (adhaar)
We have developed this project in partial fulfillment of M.B.A. from MEDICAPS INSTITUTE OF TECHNOLOGY AND MANAGEMENT
We would like to express my sincere thanks to my Project Guide Dr. R.K. Jain for her constant guidance and valuable support during the project work and also for her Encouragement and excellent guidance in the successful completion of the project work.
And of course nothing could have come true without the support of my family, and friend’s constant encouragement and useful tips through out my project. I will always be grateful to all of...
