Submitted by: Submitted by aczachor
Views: 10
Words: 1752
Pages: 8
Category: Science and Technology
Date Submitted: 02/09/2016 10:56 AM
Website Review – example
Summary of findings
This report discusses a review of the User Experience (UX) of the Your Site Here
website. A number of areas were found where improvements can to be made to the
site design, navigation, and content.
The navigation has several design flaws and needs re-building.
The two-column page layout is not helping expose content
Content is confused in places and needs reviewing across the site.
Important information, headings, and links are lost in the current design and typography schema.
Opportunities to jump ahead of the market via online customer service are not being taken on the site.
We recommend improvements to the design of the current site, with an emphasis on making it quick and easy to use,
providing direct access to ordering systems, and developing a mobile site focused on ordering.
UX review
A review of the user experience of the site picked up the following issues and concerns about the way the site works for
people using it.
The Homepage
A good measure of a company homepage is whether a visitor can
tell at-first-glance what the company does and what can be
achieved on their website.
It’s pretty clear on arriving at this homepage what the site is about
and what the company does. Showing the duck not only
communicates purpose at-a-glance but helps connect to the
company branding people see around town.
The repetition of the order links seems unnecessary on the
homepage, while the label “Quick Links” is not the best and would
not be necessary either if the links were more distinct on the page
– like the buttons in fact.
Online ordering
Looking at the market on the web it is clear no one else is providing such
easy access to online ordering as Duck Soup. It is easy to find the online
form to make an order.
But Duck Soup could lift their game even further by taking the serviceorientated approach taken by McDuffs several years ago. Like many
companies , when McDuffs first went online they...