Trallallero

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* RENAULT CASE 2011 |

* RATIOS ANALYSIS AND COMPETITORS comparison |

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* Group Work |

Alberto BernoNicola BottoneRaffaele GammellaSimona Mocellin |

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INDEX

History and briefly group description 3

Structure of the group 6

Renault Market Description 12

MAIN COMPETITORS 16

RATIO ANALYSIS 22

horizontal analysis – Income statement 30

Competitors’ Analysis 34

Conclusion 37

Bibliography 38

History and briefly group description

Renault S.A. is a French automaker producing cars, vans, and in the past, auto-rail vehicles, trucks and tractors. Its alliance with Nissan makes it the world's third largest automaker. Together Renault and Nissan are leading electric car development among major car companies, investing 4 billion Euros ($5.16 billion) in eight electric vehicles over the next 3-4 years. Headquartered in Boulogne-Billancourt, Renault owns the Romanian automaker Automobile Dacia and the Korean automaker Renault Samsung Motors. Renault also owns subsidiaries RCI Banque (providing automotive financing) and Motrio (automotive parts). Renault Trucks, previously Renault Vehicles Industries, has been part of Volvo Trucks since 2001.

The Lebanese-Brazilian Carlos Ghosn is the current CEO. The company's most successful cars to date are the Renault Clio and the Renault Laguna, and its core market is Europe. The company is known its role in motor sport, and its success over the years in rallying and Formula 1. The French government owns a 15 percent share of Renault.

The company’s history begins in 1898 with Louis Renault and his two brothers (Marcel and Fernand), the founders, and two great passions: technology innovation and factories.

Louis was a bright, aspiring young engineer who had already designed and built several models before teaming up with his brothers, who had honed their business skills working for their father's textiles firm....