Case Study Analysis

Case Study Analysis

Overview

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Porter’s Five Forces Model

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Value Chain Analysis

Supplier Channel Activities Manufacturing Related Activities Distribution Channel Activities

General & administrative activities

In house staff support activities

SWOT Analysis

|Strengths |Internal |

|Weaknesses |Internal |

|Opportunities |External |

|Threats |External |

Organizational Design Issues

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Marketing Environment

• Competitive

• International

• Economic

• Legal / Political

• Cultural / Social

• Technological

Stakeholders

• Management

• Owners

• Employees

• Other interest groups

Resources

• Capital

• Land

• Equipment

• Skills and Knowledge

• Functional Capabilities

Strategy

• Mission / Vision / Objectives

• Portfolio Analysis

• Competitive Position (Price/Service/Market Scope)

• Competitive Advantage (Basis of competition)

Organization

• Structure

• Reward System

• Leadership style and staffing

• Information and decision processes

Strategy Performance

• Financial

• Operational

• Strategic

Current Ration= C.A./C.L.

Cash Ratio=Cash/C.L.

Gross Margin=Sales – COGS

Net Profit%=Net Profit/Net Sales

Operating Expense %=Total Exp./Net Sales

Turnover of Assets=Net sales/Total assets

ROI= net income/Total assets

Keep in mind

1. One or two components should be emphasized

2. What kind of environment is it?

3. Who is the decision maker?

4. What resources are needed?

5. What is the company strategy? Are they following it?

6. Is there a competitive...