Donkin Donuts vs Krispy Kreme

Description | Pages |

SECTION 1 INTRODUCTION | |

Dunkin Donuts | |

Krispy Kreme Doughnuts Inc | |

Section 2 : BALANCE SHEET ANALYSIS | |

SECTION 3 : Income statement | |

SECTION 4 : RATIO ANALYSIS | |

SECTION 5 : CONCLUSION / RECOMMENDATIONS | |

SECTION 6 : PUBLIC PERCEPTION AND RECENT RESULTS | |

SECTION : 1 INTRODUCTION

Dunkin Donuts

Dunkin Donuts is an American global donuts company , a wholly owned subsidiary of Dunkin Brands Group Inc . Founded by William Rosenberg in Quincy in 1950 , it falls under the category of Quick Service restaurants ( QSR ) of the Food & Beverage industry . Dunkin Brands Group also owns Baskin & Robbins ( another subsidiary ) .

Company Logo :

AMERICA RUNS ON DUNKIN

Products include but are not limited to :

► Hot Beverage

► Iced Beverages

► Frozen Beverages

► Sandwiches

► Confectionery

► Other items

The company’s services and other details can be found at http://www.dunkindonuts.com/dunkindonuts/en.htmI & the corporate website is http://www.dunkinbrands.com / .

Dunkin key products are Coffee and donuts . They sell around 70 different varieties of donuts and over a dozen types of beverages . The company’s main competitors are Starbucks for ( Coffee ) and Krispy Kreme Donuts ( for donuts ) .

Head quartered in Canton , Massachusetts Dunkin Donuts have spread all over America and 30 other countries . Dunkin has over 3100 stores outside US , 15000 distribution sites globally and 7000 stores within the US . The key markets for the company include Asia Pacific & Latin America .

(3100 stores outside US)

The company operates a franchising business model under Dunkin Donuts and Baskin & Robbins brands. The company’s 100% franchising model offers strategic and financial benefits to the franchisee.

Franchising model:

The franchisee and franchisor enter in to an agreement where the franchisee shall pay the franchisor for using its concept, marketing, strategy,...