Kudler Fine Foods Information System

Kudler Fine Foods Information System

John Gordon

BSA310

January 31, 2011

Larry Maligie

Kudler Fine Foods Information System

Kudler Fine Foods is an upscale specialty food retailer bringing international cuisine to the San Diego, California, metropolitan area. Through the use of technology and information, Kudler Fine Foods has grown from a small store to a chain of three stores. The company is using technology to promote their business to a wider audience improving their chances of continued growth. Harnessing the power of the Internet permits Kudler Fine Foods to enjoy unlimited potential. Realizing growth requires planning and the integration of information systems.

Critical Information System

With any business proposition, success depends on several critical factors. One of these factors is information technology. The creation of an integrated information system is an important step in achieving the desired result. Kudler’s founder wanted to increase the company’s market share of the economy. To this end she wisely chose to invest capital into bringing her company into the world of the Internet. The Kudler Fine Foods website is an information system in the truest sense of the term. “An information system can be defined technically as a set of interrelated components that collect (or retrieve), process, store, and distribute information to support decision making and control in an organization” (Laudon & Laudon, 2010, p. 16). The website gathers, stores, and distributes information. This information plays a vital role in making decisions and determining business plans. In fact, without the website, garnering clientele from outside the local environment would prove difficult and time-consuming

Specifics of the Information System

On the Internet there are certain factors that can make or break a company’s digital image. “A good website should leave the user with a positive impression about the organization; unfortunately there are so many sites...