Top Trends in Pet Products Market, Key Trends, Regional Outlook & Forecasts to 2016

Top Trends in Pet Products Market Share, Size, Growth, Trends, Price and Costs, Competative Analysis and Forecasts 2016

Summary

The global pet products space (food and care) is being impacted by an increasing desire to treat animals as members of the family. This overarching behavior is impacting innovation trends, with factors such as premiumization, technological advancements, and health playing a leading role in shaping these trends and their future direction.

Key Findings

As consumers increasingly liken their pets' needs to their own, the trends being seen in the human space are continuing to manifest themselves in the pet category. Facets of pet lifestyles including health, indulgence, and grooming are evolving in line with the trends and consumption behaviors being seen among their owners.

Many of today's consumers are time-poor and continue to seek out solutions that can address this need. Owning a pet can be highly time-consuming, which is evident in that pet owners are eight percentage points more likely to rely on time-saving goods and services than other consumers.

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Synopsis

"Top Trends in Pet Products" seeks to explore the key trends and future opportunities that are being shaped by the changing consumer behaviors and needs in the pet products space.

CONSUMER INSIGHT: Data analysed from Canadean's consumer surveys delivers a clear picture of the global consumer in relation to the pet food and care categories.

Table Of Content

1. Introduction

2. Top Four Trends in Pet Products

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i.Trend 1: Elevated interactions

ii.Trend 2: Promoting health and wellbeing

iii.Trend 3: Indulge me

iv.Trend 4: Responsible ownership

3. Conclusion

4. Appendix

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