Business

Mid-term COMP1113 Case Study

INSTRUCTIONS

This case study is due week #9. This is an open-book, open-computer exam. You may use any source of information you wish. Please include the following in your report:

Cover page that includes:


o Subject name and subject code

o Your (school registration) name

o Student number


o Date


o Instructor’s name

Your case study should include:

* A table of contents


* Case study/report


* Citations in proper MLA (Turabian) style and bibliography as the final page of your case study as necessary.

Marks

5 Report format and PP presentation

10 Executive summary


10 Analysis of the current situation


10 The IAP storefront

15 Security/ethics Issues


15 Data security


15 Social Networking


10 Recommendations


10 PowerPoint presentation complete with draft speaker notes

Total -100

Background

You have just been selected as the new business consultant for a well-established, medium-sized accounting firm. The firm is called the Integrated Accounting Partnership (IAP). It appears to you that the business is beginning to stagnate due to older clients retiring or closing and few new clients being contracted. You see an opportunity to expand and renew this firm through a web presence. You casually mentioned this idea to one of the partners who expressed a great deal of interest. The senior partner has asked you to further develop, report on and present some ideas to all of the other senior partners.

The firm currently has desktop PC’s and a small Windows server. Client information data storage is done on local workstations. There are no facilities for the accounting staff to visit clients and update information remotely. You know there are a lot of new small businesses being started up throughout the surrounding geographic area. These businesses are potential new clients.

Your task is to determine how the information technologies associated with the web could enhance the firm’s ability to run its business, target new customers...