The Zanga

InnoCentive is the global innovation marketplace where creative minds solve some of the world's most important problems for cash awards up to $1 million. Commercial, governmental and humanitarian organizations engage with InnoCentive to solve problems that can impact humankind in areas ranging from the environment to medical advancements. What is an InnoCentive Ideation™ Challenge?

An InnoCentive Ideation™ Challenge is a broad question formulated to obtain access to new ideas, similar to a global brainstorm for producing a breakthrough idea or market survey which may include ideas for a new product line, a new commercial application for a current product, or even a viral marketing idea to recruit new customers. Ideation™ Challenge submissions are typically about two written pages, and Seekers receive a non-exclusive, perpetual license to use all submissions.

In an Ideation™ Challenge, Solvers may:

* Submit ideas of their own

* Submit third party information that they have the right to use and further the authority to convey that right and the right to use and develop derivative works to Seekers

* Submit information considered in the public domain without any limitations on use

Solvers should not reveal any confidential information in their submissions. Often the Ideation™ Challenge will be followed by one or more of the other three Challenge types to further develop the ideas and gain Intellectual Property protection when the concept has been well-defined.

Innocentive’s motivational system is similar

1) Why would firms use InnoCentive’s service to solve scientific and technical problems?

A) Seekers would use Innocentive’s services since they haven’t been able to solve the problem in their own firm. The problem is defined and handled based on local expertise with limited tools that may not be the effective solution. It is looked over by in-house scientists leading to local search where as IC enables external search.

Problems no more remain...