Advertising Effects

Detrimental Effects of Advertising on Society

Navneet Kaur

DeVry University

Detrimental Effects of Advertising on Society

It is all too easy to think that advertising is not terribly important and not worthy of serious analysis. While watching TV, and the search results that could never be click on, the email messages caught in our spam filters. It could be something that does not pay any attention towards the situational and the psychological impact on the individual reaction on product and services, when there is so much of it.Over the years, advertising and marketing communication messages have created a lot of debatable ethical issues, due to the public belief, that advertising now days deeply affect the way people perceive themselves and the world surrounding them, including crucial actions and behaviors. One immediate curiosity about advertising that deserves consideration is the discrepancy between this general perception of advertising and the prevalence of advertising. This means it is essential to develop critical tools by allowing to question on the role of advertising in these areas so that the decision on whether the consumers of all ages are happy with the way advertising who shapes the lives according to their mounds and benefits. Put statically to understand how advertising works, it should be really important to look beyond a narrow definition of cause and effect to understand how it is shaped up the social, economic and cultural contexts in terms of their own selfish motives. Advertising are harmful and detrimental to society because of their disruptive influence, the target audience as consumers are forced to believe in illusions about products rather than realities by pushing them deeper into consumption and by targeting people unconscious thoughts in the form of brainwashing that take away people's freedoms to make choices Watson (2011), Harker (2008) will prove my concerns.

Advertising is a mass marketing and assorted techniques used...