India Household Cleaning Market Outlook

Market Reports on India presents the latest report on “India Household Cleaning Market Outlook”. http://www.marketreportsonindia.com/consumer-goods-market-research-reports-13828/household-cleaning-india.html The household cleaning industry in India is highly unorganized and the size of unorganized sector is three times than that of organized one.

07th June 2016 – Navi Mumbai, India: Market reports on India presents the latest report on “India Household Cleaning Market Outlook”. The organized household cleaning market in India is mainly split into three broad categories viz. utensil cleaner, toilet cleaner and surface cleaner.

This report gives an in-depth analysis of household cleaning industry. The household cleaning industry in India is highly unorganized and the size of unorganized sector is three times than that of organized one. However, this report includes only the organized sector i.e. the branded household cleaning market. The organized household cleaning market in India is mainly split into three broad categories viz. utensil cleaner, toilet cleaner and surface cleaner. Utensil cleaners are further split into dishwashing bar, liquid, powder and pastes. Toilet cleaners consist of liquid cleaners, in-cisterns & rim blocks whereas surface cleaners are split into floor cleaner, specialized and multipurpose cleaners. The specialized cleaners are further split, based on their application areas.

According to “India Household Cleaning Market Outlook, 2021”, the overall market for household cleaning is anticipated to grow with a CAGR of 22.74% in the next five years. In utensil cleaning category, dishwashing bars dominate market revenues, followed by liquid cleaners whereas dishwashing paste has negligible contribution. Consumers in urban areas are now upgrading to dishwashing liquids which are expected to register robust growth in the forecast period. Powder based utensil cleaners are now set to diminish from the market. The surface cleaning market is...