Marketing Strategy

4P’s of Pizza Hut China

http://www.scribd.com/doc/25371457/Pizza-Hut-and-Dominos-marketing-strategy

Push and Pull strategies in channel marketing:

http://wiki.mbalib.com/wiki/%E5%BF%85%E8%83%9C%E5%AE%A2%E5%85%AC%E5%8F%B8

http://baike.baidu.com/view/1301411.html?goodTagLemma

http://jg.qudao.com/aljd/201008/19020.shtml

http://www.365uh.com/discount/NewInfoTemp.aspx?i=1842

http://www.jingdianhr.com.cn/directory/shengchanguanli/QingGanHangXiaoDeSiDaCeLue-rw960362.htm

http://shequ.enorth.com.cn/system/2010/12/29/005517552.shtml

http://xbfs.gog.com.cn/html/qysk/10145.html

http://zqb.cyol.com/content/2010-12/31/content_3472666.htm

http://news.163.com/10/0408/10/63O81KQ1000146BB.html

http://q.chinasspp.com/n40505.html

http://www.chinaqking.com/%D4%AD%B4%B4%D7%F7%C6%B7/2009/62594.html

http://bj.sydc.sina.com.cn/synews/2/2011/0110/1063.shtml

http://www.xici.net/#d45185622.htm

http://paper.dzwww.com/jjdb/data/20090923/html/8/content_1.html

http://finance.sina.com.cn/leadership/mjzcl/20090723/14566520042.shtml

http://www.brandcn.com/zhuanjia/ShowArticle.asp?ArticleID=89003

http://www.iveybusinessjournal.com/going-international-a-practical-comprehensive-template-for-establishing-a-footprint-in-foreign-markets

http://www.theotaku.com/worlds/thewritingpad/view/151060/fast_food_in_china%3A_modernization_through_western_fast_food_chains/

http://b2binternational.com.cn/blog/?cat=34

http://findarticles.com/p/articles/mi_m3190/is_41_41/ai_n27413571/pg_2/

http://www.kellogg.northwestern.edu/Departments/International/InternationalFocus/article/2008_Marketing_Consumer_Goods_in_China.aspx

http://www.moneyshow.com/investing/article/1/tptp060508-14658/A-Yummy-Brand-for-Chuppies

http://www.zimbio.com/CEO+David+Novak/articles/9/KFC+Pizza+Hut+expansion+China

http://hubpages.com/hub/marketing-4Ps-4Cs-4Vs