Mgt/Business Strategies

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Submitted by to the category Business and Industry on 04/04/2011 06:15 AM

Week One

Strategic Overview, Ethics, and Legal Environment

• Indicate why a strategic management process is needed.

• Describe the primary components of the strategic management process.

• Explain the relationship of ethics, social responsibility, and corporate performance in strategic planning.

Course Assignments

1. Readings

• Read Ch. 1–3 of Concepts in Strategic Management and Business Policy.

• Read this week’s Electronic Reserve Readings.

2. Individual Assignment: Strategic Management Process Paper

• Write a 350- to 500-word paper in which you complete the following:

o Describe the primary components of a strategic management process, and indicate why a strategic management process is needed for a company.

o Research at least one company and describe the strategic management process that the company uses.

• Format your paper according to APA standards.

3. Learning Team Instructions

• Select classmates to be on your Learning Team the evening of Week 1.

• Create the Learning Team Charter for Week 2.

Weekly Reminders

Summary of Week 1 Deliverables

Assignment Individual or Learning Team Location Due

Strategic Management Process Paper Individual Post via your Assignment website 6:00 pm EDT evening of class #1

Week Two

Competition Strategy Formulation

• Measure an organization’s internal and external environments using environmental scanning.

• Determine relevant business competitive strategies.

• Analyze how to create value and sustained competitive advantage through business strategy.

• Choose measurement guidelines to verify strategy effectiveness.

Course Assignments

1. Readings

• Read Ch. 4–6 of Concepts in Strategic Management and Business Policy.

• Read this week’s Electronic Reserve Readings.

2. Individual Assignment: Ethics Paper

• Write a 700- to 900-word paper in which you do the following:

o Explain the role of ethics and social responsibility in developing a strategic...

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