Intro

Introduction:

This report will indicate how Star Industries can apply the business to South East Asia region by Human resource (HR) department during the month May 2011.

In Australia, Star Industries is known as well as a company which has the high quality and designed in doors and windows product. Star Industries also is a firm friendly with the environment, Star Industries has used the artificial woods as the alternative raw material to produce doors and windows. Moreover, Star Industries has focused on the high quality and high- price market to prove “the designer's choice for high quality Australian made windows and door products". Additionally, Star Industries has earned nearly $5,57 million dollar in 2010, they also growth their GDP to 18,9 % in the market share in Australia. In 2011, Star Industries decides to join the new market in South East Asia region where special position has. To more specific, Star Industries decided to choose Vietnam where becomes the first step to get into South East Asia region. After Star Industries has built up the branch in Vietnam, it can open the market into entire region.

Human resource (HR) department is honored to take a chance to build up the branch of Star Industries in Vietnam. Firstly, HR department will be take charge to training sales people, after sales department has researched the location to set up the showroom in some big city of Vietnam such as Da Nang, Ho Chi Minh City or Ha Noi. Moreover, we also prepare more information about the labor cost, the culture of Vietnamese; this information will be useful if Star Industries has decided to build up the factory in here.