Quickmedx

Modern advancements in healthcare has vastly improved the quality of medical treatment, yet rendered the very service inaccessible to many. QuickMedx Inc focuses on the core issue of fast and convenient service at an affordable cost. Its business model provides an innovative solution to the often ignored aspects of inbound logistics and operations of the healthcare value chain. QuickMedx Inc has made significant impact on the lower–income demographic. However it faces a stiff challenge in growth and sustainability aspects. This summary will address these aspects of QuickMedx’s source of innovation and value chain, its growth perspective and its role as a disruptive innovation.

QuickMedx’s quality of service is on par with the full-care providers. The difference lies in the value addition that comes from convenience and quality service at a low flat cost. Patients can receive treatment by simply walking in and answering a few yes/no questions. This eliminates long waiting times and lets patients choose their time of visit. Concrete results can be obtained by simple tests in a few minutes making the operation straightforward. A low flat rate combined with reduced turn around time enhances the customer experience. Also by strategically placing the kiosk near a pharmacy, it provides a one-stop shopping opportunity. In times of crises such as epidemics and natural disasters, such a business can be an invaluable contribution to the quality of life for a whole community.

QuickMedx’s business innovation has captured an estimated the 8-10% of the average primary-care practice’s volume. But its issues lie in growth and expansion, protection against liability, financing, and ability to retain its talent pool. The company has addressed its liability issue by limiting the scope of treatment it provides, and by obtaining acknowledgment from patients prior to treatment. In terms of growth and expansion, QuickMedx can expand by adding more services or by increasing the...