Submitted by: Submitted by bonzibonzi
Views: 207
Words: 610
Pages: 3
Category: Business and Industry
Date Submitted: 05/15/2011 12:38 PM
Nestlé: dreyer’s, extreme, Häagen-Dazs, möven pick,
Unilever: Breyer?! Ben and Jerry’s
Dreamery?!
Ice Cream Industry Profile
Product Categories
• Regular/Economy* – lowest quality category of ice cream typically sold in sizes
of 1 gallon or larger.
• Premium – low overrun and higher fat content then regular. Typically sold in 1
gallon and half gallon sizes.
• Superpremium – very low overrun and high fat content with highest quality
ingredients. Typically sold in pints.
• Frozen Snacks – snacks such as ice cream sandwiches, drumsticks and Bon Bons
that are frozen.
Nestlé: dreyer’s, extreme, Häagen-Dazs, möven pick,
Unilever: Breyer?! Ben and Jerry’s
Dreamery?!
Ice Cream Industry Profile
Product Categories
• Regular/Economy* – lowest quality category of ice cream typically sold in sizes
of 1 gallon or larger.
• Premium – low overrun and higher fat content then regular. Typically sold in 1
gallon and half gallon sizes.
• Superpremium – very low overrun and high fat content with highest quality
ingredients. Typically sold in pints.
• Frozen Snacks – snacks such as ice cream sandwiches, drumsticks and Bon Bons
that are frozen.
Nestlé: dreyer’s, extreme, Häagen-Dazs, möven pick,
Unilever: Breyer?! Ben and Jerry’s
Dreamery?!
Ice Cream Industry Profile
Product Categories
• Regular/Economy* – lowest quality category of ice cream typically sold in sizes
of 1 gallon or larger.
• Premium – low overrun and higher fat content then regular. Typically sold in 1
gallon and half gallon sizes.
• Superpremium – very low overrun and high fat content with highest quality
ingredients. Typically sold in pints.
• Frozen Snacks – snacks such as ice cream sandwiches, drumsticks and Bon Bons
that are frozen.
Nestlé: dreyer’s, extreme, Häagen-Dazs, möven pick,
Unilever: Breyer?! Ben and Jerry’s
Dreamery?!
Ice Cream Industry Profile
Product Categories
• Regular/Economy* – lowest quality category of ice cream typically sold in sizes...