Customer Relationship Management

CRM

Customer Relationship Management

The data base programs and customer relationship software tools have created new concept of relationship in workplaces. The Customer Relationship Management is not just a tool, but rather a comprehensive approach to an organization's philosophy in dealing with its customers. The motive behind such management philosophy is to attract the customer and hold him as per his desires up to their satisfaction. The MIC co. (Moody International Certification) is an audit company for quality management systems that is called Certification Body. Center office of MIC is located in UK and it contracts with prominent international certifiers such as UKAS and TGA DAHR. The company is having branches at non-Europe countries like Iran that, standardize industrial centers such as productive factories. Their main function is to qualify factories and certificate international standards for them. Some of well known quality management standards that are provided by MIC are mentioned here: 1. 2. 3. 4. 5. 6. ISO 9001- Quality Management Standard ISO 14001- Environmental Management Standard ISO 22000- Food Safety Management Standard OHSAS 18001- Occupational Health Safety Standard ISO IEC 17025- Main Standard used by testing and calibration laboratories CE - International Standard for products

Quality Control confirmation means standardize processes that affect on providing services and products. The MIC branch in Iran needed a private version of Customer Relationship Management (CRM) software to eliminate time killer and costly paper works and contact with his partners and customers through the software. As far as my research shows, the main function of this software is to register every kind of relationship with customers that includes, Proposals, contracts, correspondence and etc. All information has to store in customer history and each relation is pursuable by a user as it locates in their daily schedule. First, I designed a pre-scheme of...