Submitted by: Submitted by phoenixva
Views: 419
Words: 945
Pages: 4
Category: Business and Industry
Date Submitted: 05/26/2011 03:16 PM
Appendix A
SWOT analysis of Oyster cards for the Sri Lankan transportation industry
Strengths | Weaknesses |
* No hassle of carrying out cash to buy tickets. * Card can be use for any period of time from reloading credit. * Discount rates offered and normal fair charges are less. * Users do not have to stay in queues to buy a ticket which is time consuming. * Make bus conductor or ticket issuers(rail way stations) job easier, as they do not need to issue tickets * Personal behaviour of individuals in the network can be monitored by the authorised parties and resources can be allocated. * Speedier processing when entering the train stations or bus. * Charges will be deducted from the card accurately from the system therefore users cannot travel without paying and employees cannot charge more from the passengers. * Card can be use for every mode of public transactions. * High storage capacity. Therefore card can be use to store multiple applications. * Reduce paper work * Improve efficiency and effectiveness | * Initial cost is high (IT infrastructure) * Fraudsters can steel the other persons card and use it * Fraudsters can obtain a Oyster card from other persons name * System failures will affect the whole transportation system * Maintenance cost and other costs is high when compared to the traditional methods * Card users need to pay amount to obtain the card. * Fraudsters can hack into the system and get the details of the card users. * Lack of technological knowledge among people * Implementation is difficult due to lack infrastructure |
Opportunities | Threats |
* In Sri Lanka most of the people use bus and rail way transportation. * Government and Public sector involve in the transportation industry. Therefore investments to implement these systems can be easily done. * Introducing river transportation system in the country. * Tax concessions for technological instruments * Government...