Shisha

BUSINESS PROPOSAL

LECTURER: MR ERSHAD

GROUP: fatih khairunissa bt

Mazlan(kjc1110029)

Zaheen bin

husin(kjc1110070)

khalid mussa

attia(kjc1010421)

stanely steven

elai(kjc1110081)

ZAHEEN BIN HUSIN KJC1110070

KHALID MUSSA ATTIA KJC1010421

FATIN KHAIRUNISSA BT MAZLAN KJC1110029

ZAHEEN BIN HUSIN KJC1110070

KHALID MUSSA ATTIA KJC1010421

FATIN KHAIRUNISSA BT MAZLAN KJC1110029

ZAHEEN BIN HUSIN KJC1110070

KHALID MUSSA ATTIA KJC1010421

FATIN KHAIRUNISSA BT MAZLAN KJC1110029

Content

NUMBER | TITLE | PAGE No. |

1.0 | EXECUTIVE SUMMARY | 3 |

1.1 | OBJECTIVE | 4 |

1.2 | VISION | 5 |

1.3 | MISION | 6 |

2.0 | COMPANY DESCRIPTION | 7 |

3.0 | PRODUCT DESCRIPTION | 8 |

4.1 | TARGET MARKET AND MARKET DEMAND ANALYSIS | 9 |

4.2 | S.W.O.T. ANALYSIS | 10 |

5.1 | COMPETITIVE EDGE | 11 |

5.2 | SALES STRATEGY | 12 |

6.1 | FINANCIAL PLAN | 13 |

6.2 | FINANCIAL CASH FLOW | 14 |

1.0 executive summary

The Devil’s Game. Co is a company started out as a couple of friends hanging out enjoying shisha for the past few years quickly became an idea to start our very own business because of it. The passion we have to spread our love to all of the people who enjoy shisha as much as we do and also showcase our long understanding on how to have a high quality of shisha with the most comfortable environment and service is the main starting point that push us to finally starting our own shisha stall. For start off we have a collection of 10 Al Fakher and 5 homemade flavors that is sure to tingle your taste buds from the first till the very end of smoke of shisha you take. Other than selling shisha in the food court we also carter shisha party for our customers back at home.

The management organization of our company basically consist of a group of 4 friends with Sha Mazlan as the general manager, Stanely...