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Date Submitted: 07/29/2011 05:53 AM
Definition of CSR
Corporate Social Responsibility (CSR) can be defined by a concept whereby companies integrate social and environmental concerns in their business operations and in their interactions with their stakeholders on a voluntary basis. CSR has been a collection of different related terms; corporate philanthropy, corporate responsibility, business ethic, corporate citizenship, social responsible investment, stakeholding, sustainability, and etc. The terms of CSR were defined by various groups of people and organization. However, the main purpose of CSR is generally focused on the enterprise activities that lead to the positive outcome toward employees and stakeholders. Moreover, the company activities must concern about the impact to environment, society and customers that it should give advantages to them either.
Historical Review of CSR
The history of corporate social responsibility (CSR), referred to as corporate citizenship, stems from the idea that companies, like individual persons, should behave in a socially responsible way. The concept includes all activities and undertakings, especially in their dealings with other parties. Their moral responsibility to society should always be considered in all levels of planning, and during the implementation of those plans, and their normal operations.
The concept of Corporate Social Responsibility (CSR) began to be discussed since the 20th century onwards by many ideas and have a different call to. From the year 1940
Professor Theodor Kreps from Stanford Business School have said they have entered a
report that shows the actions that are socially responsible company's called "Social Audit". Later in the year 1953 Howard Bowen has published a book entitled “The Social Responsibilities of the Businessman Carroll (1999)”. Howard Bowen was honored as the
Organization Behavior; Corporate Social Responsibility (CSR) Report Ms. Thitaporn Sillaparassamee ID: 533 – 9190
father of CSR. However, the...