Strategic Planning and Implementation

recognised globally and a retail brand that is growing at a very fast speed.

http://en.wikipedia.org/wiki/Tesco [accessed on 24/08/2010]

Tesco believes in being a customer centric organisation which reflects in their policy “Every little helps.” The organisation care for their customers as they change with the change in their customer’s wants and needs, have introduced new and better services and products. The organisation has also initiated healthy ways of living for customers by introducing automated recycling centres, greener stores, healthy eating tips , carbon free stores and to top it all they are opening United Kingdom’s first supermarket where customers can drive through to collect their shopping making it extremely convenient and time saving for them.

( www.tescoplc.com) [accessed on 24/08/2010]

“To create value for customer’s to earn their lifetime loyalty.” With this mission statement, Tesco as an organisation believes that their success and goodwill is due to and depends on their customers and employees.

http://www.csrglobe.com/login/companies/tesco.html [accessed on 24/08/2010]

Comparing Tesco’s financial reports for the year 2008 and year 2009 published by Financial Times, Tesco as a company continues to get better and bigger, showing remarkable improvement in various areas of their operation and dealings. The facts and figures are

An increase of 15.1% in the group sales of the company as the group sales for year 2008 were 51.6 billion however they were a whooping 59.4 billion for the year 2009.

Being a global entity Tesco started operating in 14 countries by the year 2009.

http://www.tescoplc.com/plc/ir/pres_results/results/r2009/2009-04-21/2009-04-21.pdf [accessed on 24/08/2010]