Hard Rock’s Human Resource Strategy

Done by FLYCAT 09/04/2011

Hard Rock’s Human Resource Strategy

Contents

1. How and why does Hard Rock’s approach to motivating people work? What has Hard Rock done to lower employee turnover to half the industry average? ..........2 2. What problems does this system create for management and the employees? ..2 3. How would Hard Rock's value system work for automobile assembly line workers? (Hint: Consider Hackman and Oldham's core job characteristics) .........3 4. How might you adjust a traditional assembly line to address more "core job characteristics"? ......................................................................................................3 5. What types of employees would be happy working at Hard Rock?...................3 6. Which lesson elements (Ch.7B Human Resources and Job Design) are mentioned in the video?..........................................................................................4 7. What does Hard Rock's human resource department support the company's overall strategy?......................................................................................................4

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Done by FLYCAT 09/04/2011

1. How and why does Hard Rock’s approach to motivating people work? What has Hard Rock done to lower employee turnover to half the industry average?

From the video, we may find that Hard Rock has done much to motivate its employees: It provides a fun, healthy and nurturing work environment as well as offering basic standards for training, potential promotions and rewards for employees such as a Rolex watch for their tenth anniversary. All they have done to motivate people work is because employees play a key role in companies’ long-term strategy. In Hard Rock Café, competent and motivated employees are actually the guarantee of the perfect implement of experience strategy and competitive position in the market. To lower employee turnover, Hard Rock holds a unique culture and work environment, which is the combination...