Strategic Management

Strategic Management

Sally Yassin

Multiple Choices:

Long – term objectives are needed at what levels of organization?

a) Divisional

b) Corporate

c) Functional

d) All of the above

Which of these is not considered a financial objective?

a) Growth in revenues

b) Larger market margin

c) Larger market share

d) Rising stock price

Two of the characteristics of long term objectives are:

a) Measurable, unrealistic

b) Understandable, quantitative

c) Obtainable, non-challenging

d) None of the above

Based on the belief that the true measure of a really good strategist is the ability to solve problems

a) Managing by subjective

b) Managing by objective

c) Managing by hope

d) Managing by crisis

It is a strategy evaluation to balance financial measures and a control technique with non-financial measures

a) External factors evaluation

b) Balanced scorecard

c) Internal factors evaluation

d) Competitive Profile matrix

True or false:

1) Do the best you can to accomplish what you think should be done by the best way you know how, is managing by hope. False

2) Having a clear objective help the organization to reduce uncertainty. True

3) Adding a new kind of chocolate to Cadbury brand is a related diversification. True

4) Persons responsible for functional level in an organization are the plant managers, sales managers, production and department managers. False

5) The overall aim of the Balanced scorecard is to balance shareholder objectives with customer and operational objectives. True

Listing :

1) List five of the characteristics of objectives.

Specific – Measurable – Attainable – Realistic – Timeline.

2) List types of managing other than managing by objectives.

Managing by extrapolation – Managing by crisis – Managing by subjective – Managing by hope.

3) List the levels of strategies exist in large company .

Corporate level – Division level –...