When You Are in Planning Phase

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Pages: 5

Category: Literature

Date Submitted: 01/15/2012 02:05 PM

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When you are in the planning phase for a message, your activities would include all of the following EXCEPT: |

| | A) | Define your purpose. |

| | B) | Choose a channel. |

| | C) | Create a draft. |

| | D) | Identify reader benefits. |

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Feedback: See pp. 58 and 60. |

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2 INCORRECT | |

Often you will get the best revision by doing all of the following EXCEPT: |

| | A) | Setting aside your draft and taking some time away from it. |

| | B) | Reading through your document. |

| | C) | Using WIRMI to replace awkward phrasing with what you really want to say. |

| | D) | Relying on a computerized spell check program to catch every error. |

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In which part of the writing process is it MOST important to know the rules of grammar and punctuation? |

| | A) | Editing. |

| | B) | Revising. |

| | C) | Writing. |

| | D) | Every part of the process. |

| | | | |

Feedback: See pg. 63. |

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4 CORRECT | |

Steven analyzes his audience to determine how much company history he will need in his report. What part of the writing process does this activity represent? |

| | A) | Planning. |

| | B) | Gathering. |

| | C) | Evaluating. |

| | D) | Editing. |

| | | | |

Feedback: See pp. 58 and 60. |

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5 CORRECT | |

Tom Becktold, vice president of marketing at Business Wire, needs to complete an easy-to-read report for the busy members of his organization's executive board. Which of the following pieces of advice should he NOT follow as he is creating his document? |

| | A) | Put meaning into the subject and verb of the sentence. |

| | B) | Avoid words that don't add anything. |

| | C) | Use active verbs and concrete language whenever possible. |

| | D) | Avoid long sentences. |

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Feedback: See pp. 66-74. |

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6 CORRECT | |

Which of the following is the BEST situation in which to use technical jargon in a...