Pursuing an on-Line Mba Program over an on-Sute Oriran

Pursuing an on-line MBA Program Over an on-site Program

Kayla Oliver-Pratt

BUS 620 Managerial Marketing

Dr. Gilliard

August 29, 2011

Executive Summary

In today’s society, having sufficient college education increases the chances to better job opportunities and higher salaries in the employment market. Pursuing an MBA is a great accomplishment and many undergraduate students have moved on to pursue their MBA in their chosen fields. Both the MBA on-line and on-site programs share a common goal, which is to assist student in obtaining their graduate degrees. An increasing number of business professional as well as others who desire to attain a higher education have chosen to earn their graduate degrees through an on-line program as opposed to an on-site program. In essence, the MBA program has become the new undergraduate degree largely due to globalization, which makes it necessity for professionals to be lifelong learners by constantly improving their knowledge and skills.

MBA on-line programs are said to be convenient because they are readily available to students at any given moment and at any location. Students are able to complete their assignments according to their own personal schedule, as opposed to an onsite setting where one must conform to the timeline of the institution in order to fulfill their educational goals. Terry, (2007) tells us that “online instruction provides flexibility for students in that it reduces the often substantial transaction and opportunity cost associated with traditional campus offerings (p. 35). On the contrary, however, according to Fan & Lewis, (2001), the flexibility in structures is countered by potential problems that include lack of personal interaction, the elimination of a sense of community, and the perception of lower quality. Moreover, on-line education has attracted a variety of individuals who otherwise may not have been able to gain an MBA through traditional means, and for that...