Professional Marketing Plan That Work

Ian A. Search 281.531.0111 inasearch@search.com

2127 Hopper Valley, Houston, TX 77005

Positioning Statement

I create raving customer fans for CEOs and Presidents of companies who want to be on a growth trajectory but are experiencing plateaus or regressions in revenue and customer counts. I find new ways to stretch precious marketing dollars in order to achieve results.

Recognized as a passionate customer champion, I provide the customer-centric leadership that ensures Global 500 executives increase revenue by attracting and retaining customers in the most cost-effective way. Customers want to be listened to, treated with respect, and buy from people they trust. I intuitively help companies deliver on their customers’ desires.

My proven track record in marketing strategy, communications, and customer analytics combined with my leadership skills allow me to be the right-brain leader in a left-brain boardroom for companies with aspirations and a vision to:

- Increase customer mindshare and brand awareness so that more customers recognize them and think of them first to solve their need,

- Improve customer experience leading to an environment where customers are more loyal to the brand and feel it is a part of their journey,

- Create marketing campaigns and guide marketing talent that rises above the competition focuses on the customers’ needs

- Increase sales, revenue, and net profit by targeting the customers with relevant products and services designed to meet their needs when they need them.

I am the Stephen Spielberg of a company’s marketing efforts - I write it, direct it, produce it, and bring home the box office returns and awards for the company.

Educated: M.B.A., B.S. in Marketing

Target Positions: Chief Marketing Officer, Chief Customer Officer, VP Marketing/Brand

Core Competencies

Marketing Strategy Communications Customer Analytics Leadership

Market...