Company Analysis in Mgt 160

UNIVERSITI TEKNOLOGI MARA

& KOLEJ UNIKOP

DIPLOMA IN BUSINESS MANAGEMENT

( BM 111 )

GROUP 1A

DUNKIN’ BRANDS COMPANY

PREPARED FOR : MR.MOHAMED ANUAR ABD JALIL

PREPARED BY : HAFIZA ATIQAH (2010663544)

1.0 INTRODUCTION.

The company was enrolled with the name “Dunkin’ Brands”. Basically this business involved in serving products and services to our costumers. The company purpose is to lead and build great brands. For more than 50 years, they have been doing by leading the ”Quick Quality” segment of the food and beverage industry. Dunkin’ Brands goes beyond what people expect from a traditional quick service experience to deliver best-in-class menu items to eat, drink, and enjoy.

The company is located at Canton,Massachusetts,U.S.A.The location at 130 on Royall Street is nearby the development area such hotel, restaurant, theater, shopping area and pizza’s.

Dunkin’Brands Company forms a legal business entity with more than one person or known as partnership.They stands with two owners and act as shareholders that constribute some percentage amount liquidity of cash in the business.

The factors of selecting this company is because the services and care provided is very organized and friendly with all costumer. Other than that, the preparation of food is very attractive and has features that can give peace and relaxed.

With more than 14,800 points of distribution in 44 countries, and approximately 120 years of combined history, Dunkin’ Brands is home to two of the world’s most recognized and loved brands,that is :

* Dunkin’ Donuts ,

* Baskin Robbins .

Table of content

1.INTRODUCTION

2.BACKGROUND OF THE COMPANY

3.MISSION AND VISION & GOAL & POLICIES

4.TYPES OF MANAGER &

ORGANIZATION CHART.

5.MANAGERIAL LEVEL.

6.THE PRODUCTS AND SERVICES OF

ORGANIZATION.

7.SOCIAL RESPONSIBILITIES TO

ENVIRONMENT...