Mba 500

Problem Solution: Global Communications Corporation

University of Phoenix

Problem Solution: Global Communications Corporation

The intent of this paper is to walk the reader through the nine step process that will be followed by Global Communication in its quest to become an international telecommunications company. We will follow the nine steps process defined in the University of Phoenix white paper Problem Solving Based Scenarios. Those steps are: describe the situation, frame the right problem, describe end state and goals, identify alternatives, evaluate alternatives, identify and assess risk, make the decision, develop and implement the solution, and evaluate the results.

Our first step is to understand the general state of the telecommunication industry in the United States then specifically the position that Global communication has found itself in.

Situation Background (Step 1)

Like all telecommunications companies Global Communications is under economic pressure to improve the performance of it stock which has dropped from $28 a share three years ago to $11 a share. Many investors have joined the chorus “”It’s mass hysteria; they’re all saying: ‘I don’t want to be the last one out.’ (Young, 2006. p 20) The lackluster performance of the company is attributed to Global Communications inability to compete. The addition of new services to Global Communication core business has helped but they continue to lose market share to cable operators that are offering complete solutions. Cable operators are offering packages of Video/High Speed Data (HSD)/VOIP (Voice over IP). Global Communications has also entered the international market but it is not yielding the results that were expected.

Global Communication has recently reconfigured its senior management team which is lead by new CEO Katrina Heinz whose primary goal is to increase Global Communications global presents. Executive Vice President Sy Rodriguez is a 20 year employee with...