Operation Management

Business Plan Primer

Orientation Workshop

2007

pathfinder www.pathfinderonline.in

Business Plan Primer

Business Plan Primer 2

Itinerary

Day 1‐ Introduction to Business Plan [1.5 hrs] 30th July, 2007

Showcasing of Sample Business Plans by Prof. Radha Iyer( Faculty for Entrepreneurship)

A talk by the in‐house team of SIMSR by Prabal Agarwal, Abhishesh Sharma and Pragya Gaur

Concluding Remarks

Day 2 ‐ Business Plan Case Discussion [2 hrs] to be decided

Presentations by Select Teams on Crystal Water Business Plan Case

Tips on Effective Business Plan Writing

Discussion on important sections of a Business Plan

Day 3 – Simulation of Business Plan Competition to be decided

Select teams will be run through a series of mock Business Plan competitions to help them fine‐tune their Business Plans and also touch up on their presentation.

Business Plan Primer 3

Business Plan

Task (After Day 1): Each team consisting of not more than 3 members are expected to review the following Business Plan and prepare a presentation of not more than 5 slides, highlighting the strengths and weaknesses’ of the Business Plan and how it can be further improved.

Business Plan Primer 4

1.0 Executive Summary

Crystal Water Solutions (CWS) is a startup company offering complete and comprehensive water solutions to apartments, mid‐size complexes, schools and restaurants. CWS will start the offer of these services from Chennai and gradually spread its operations to other cities like Hyderabad and Bangalore. In the long run the company plans to move up the value chain by becoming a company providing total consultancy related to water needs of individuals, communities and cities.

1.1

The Concept

CWS differentiates itself from regular water purification product providers by providing integrated solution at the source of supply and allowing residents to drink water directly from tap. CWS will procure purifier components from vendors, integrate them, brand them and sell a...