Google Strategic Leader Analysis

In order for a company to become successful, and stay successful, they must implement a strong management team consisting of strategic leaders that can lead the company in a positive direction. A strategic leader successfully develops a vision for the firm, designs strategic actions to achieve this vision, and empowers others to carry out those strategic actions. Within most companies, it is hard to find one leader – most have a team of people who can make the company prosper.

In the case of Google Inc., there are 3 leaders who can be considered strategic leaders: Larry Page the CEO and co-founder, Eric Schmidt the Executive Chairman, and Sergey Brin the co-founder and a director of special projects (“Google Company”). They have exhibited all of the characteristics of a strategic leader to bring their company to the success it sees today. The following Appendix A outlines the characteristics of a strategic leader:

1. Establishing the vision and mission. | 4. Building an entrepreneurial culture. |

2. Developing the top management team and succession. | 5. Promoting integrity and ethical behavior. |

3. Managing the resource portfolio. | 6. Using effective controls. |

Google Inc. has a very clear mission, which is “organize the world‘s information and make it universally accessible and useful.” Their vision is not so clearly outlined but can be concluded through a quote by Page; Google will strive to be “the perfect search engine [that] would understand exactly what you mean and give back exactly what you want.” (“Google Company”)

The development of a top management team and succession has been transpiring since the founding. As I mentioned earlier, each leader has a separate position within the company as well as 3 more chief officers in the management team to create the top management and any succession that would be needed.

When it comes to managing the resource portfolio, Google Inc. has successfully used its resources to make itself a more...