Flipkart Operations

Introduction to E-commerce

¬¬Electronic commerce, commonly known as e-commerce, is the buying and selling of product or service over electronic systems such as the Internet and other computer networks. Electronic commerce uses technologies such as electronic funds transfer, supply chain management, Internet marketing, online transaction processing, electronic data interchange (EDI), inventory management systems, and automated data collection systems. Modern electronic commerce typically uses the World Wide Web at least at one point in the transaction's life-cycle, although it may encompass a wider range of technologies such as e-mail, mobile devices and telephones as well.

Electronic commerce is generally considered to be the sales aspect of e-business. It also consists of the exchange of data to facilitate the financing and payment aspects of business transactions.

E-commerce can be divided into:

• E-tailing or "virtual storefronts" on Web sites with online catalogues, sometimes gathered into a "virtual mall"

• The gathering and use of demographic data through Web contacts and social media

• Electronic Data Interchange (EDI), the business-to-business exchange of data

• E-mail and fax and their use as media for reaching prospects and established customers (for example, with newsletters)

• Business-to-business buying and selling

• The security of business transactions

Why do you need to have an online store and what exactly is a shopping cart?

Shopping cart software is an operating system used to allow consumers to purchase goods and or services, track customers, and tie together all aspects of ecommerce into one cohesive whole.

While there are many types of software that you can use, customizable, turnkey solutions are proven to be a cost effective method to build, edit and maintain an online store. How do online shopping carts differ from those found in a grocery store? The image is one of an invisible shopping cart. You enter an online store,...