Value Chain as Competitive Advantage

Value Chain as Competitive Advantage

Unit 5 Assignment

Christine Washington

GB570 Managing the Value Chain

Jerry Haenisch, Professor

Kaplan University

December 2, 2012

Enterprise Technologies and the Value Chain

Enterprise Technology has been defined as a broad term that describes the critical systems, processes and applications used to run all kinds of business (Axicom.com). The challenge with running commercial produces involves demands and expectations of the product. Identifying the emerging technologies that stand to disrupt, define and ultimately benefit the operations in the coming years is said to be extremely difficult. Companies are faced with an immediate need to address issues with the technology being used, bound by the constraints of the budget, and sifting through loads of marketing hype to determine that technologies does matter. Businesses have come to realize that striving to make better decisions more quickly is essential in the Internet age. Yet the challenges of the Internet also represent opportunities, such as collaboration and cooperation with strategic partners to deliver better products to customers more quickly and efficiently (i2 Technology).

Enterprise Technology

Since 2011, the media and financial markets have focused mainly on the business-to-consumer companies such as Amazon.com, Microsoft, and Dell. These business-to-business transactions will derive both operational and strategic benefits for the company (Oracle.com). Dell used a one-day program designed by AxiCom, pan-EMEA to transform its commercial client review. This program provided press event for technical press and reviewers that showcased Dell’s commercial products and solutions.

Support of Value Chain Management

With business intelligence and data warehouse solutions from Dell Services, you are able to benchmark data against industry standards to see how they can help you: (1) benchmark your

data against industry standards to see how you...