Mexfabric

Unit 1

Communication - An Introduction

Learning Outcome

After reading this unit, you will be able to: • • • • • Explain the meaning and definition of communication Pinpoint the Importance of communication Elucidate on the nature of communication Identify the principles of communication Clarify the Process of communication

Time Required to Complete the unit

1. 2. 1st Reading: It will need 3 Hrs for reading a unit 2nd Reading with understanding: It will need 4 Hrs for reading and understanding a unit 3. 4.

5.

Self Assessment: It will need 3 Hrs for reading and understanding a unit Assignment: It will need 2 Hrs for completing an assignment Revision and Further Reading: It is a continuous process

Content Map

1.1 1.2 1.3 Introduction Meaning and definition of communication Importance of Communication 1.3.1 1.3.2 1.4 Role of Communication in Business Objectives of Communication

Nature of Communication 1

Managerial Skill Development

1.5 1.6

Principles of Communication Process of Communication 1.6.1 Communication Process: Models and Theories

1.7 1.8

Communication Network Cross Cultural Communication 1.8.1 1.8.2 Cultural Differences in Nonverbal Behaviour Tips for Communicating with People Cross-Culturally

1.9 1.10 1.11

Summary Self Assessment Test Further Reading

2

Managerial Skill Development

1.1 Introduction

The term 'communication' originates from the Latin word communicare, which means to share or impart. When used as per its function, it means a common ground of understanding. Communication is the process of exchanging of facts, ideas and opinions and a means that individuals or organisations use for sharing meaning and understanding with one another. In other words, it is the transmission and interaction of facts, ideas, opinions, feelings or attitudes. Communication is an interdisciplinary concept as theoretically it is approached from various disciplines such as mathematics, accounting, psychology, ecology,...