Glamour

SECTION 1

Executive Summary

a. Business Description

M.I.C is in a partnership form of business. The name of the company means “Makes It Complete”, and through this the company expresses their glamorous passion by creating fashion accessories.

The main objective of the company is to make glamorous fashion accessories out of any high quality materials that can go together with the latest fashion trends of the fast changing environment without minimizing its quality and uniqueness.

b. Business Organization

The company is established by three (3) Financial Management major students currently enrolled at Colegio de San Juan de Letran namely Kathlene N. Loro, Janella Mari A. Morales and Oliver N. Titco.

Oliver N. Titco, as the General Manager, is responsible for the strategic formulations and the overall management of the company. The General Manager is also responsible for staffing and financial aspects of the business.

Janella Mari A. Morales, as the Sales and Marketing Manager, is responsible for the implementation of the marketing strategies, the training of the sales personnel, the different advertisements and the monitoring the sales target for the sales personnel.

Kathlene N. Loro, as the Operations Manager, is responsible for the monitoring of the manufacturing of the glamorous fashion accessories. The Operation Manager is also responsible for the training of the manufacturers, checking and maintaining the quality of the products and the formulation of different operations strategies.

The saleslady is under the Sales and Marketing Manager who describes and sells the products to the customers. She is also in-charge in operating the cash register.

The saleslady must have excellent communication skills and the ability to convey information clearly. The saleslady should be knowledgeable enough about handling the cash register, knows how to operate the computer and has excellent mathematical skills.

Manufacturers are the...