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Date Submitted: 03/18/2013 07:31 PM
30 Minutes to
Maximizing LinkedIn
by Neal Schaffer
Helpful Tips from the Author who Brought You:
Maximizing LinkedIn for Sales and Social Media Marketing &
Windmill Networking: Understanding, Leveraging & Maximizing LinkedIn
MAXIMIZE SOCIAL BUSINESS
WITH NEAL SCHAFFER
1 | 30 Minutes to Maximizing LinkedIn by Neal Schaffer
30 Minutes to Maximizing LinkedIn
by Neal Schaffer
As the leading author and speaker on
LinkedIn for business and professional
networking, I often get asked for beginner
tips to help you get started and find real
value in using LinkedIn. While I can’t offer
as much help here as I could by your
reading my two books, I did want to offer
a quick summary to help ensure that you
don’t miss out on what LinkedIn has to
offer and get started (or restarted) – in a 30
minute read.
1
DETERMINE YOUR LINKEDIN
OBJECTIVE
If you don’t have an objective for using
LinkedIn, or any other social media website,
you could be wasting a lot of your time. In order
to ensure you gain positive ROI from your time
spent here, make sure you determine your
objective for using LinkedIn – and always
return back to it if you think you’re getting lost
on the site.
Neal’s Tips –
Some Popular LinkedIn Objectives
Promote My Company
Find New Customers
Increase Website Traffic
Build a Professional Community within
My Industry
Professional Networking
Personal Branding
Social Recruiting
Find a New Job
Additional Information Links:
What is LinkedIn and Why Should You
Join? LinkedIn’s Value
http://wind.mn/xWMVGr
Why Use LinkedIn? 7 Reasons for Every
Professional to Join
http://wind.mn/wVR7BS
(888) 541-3429
neal@windmillnetworking.com
http://windmillnetworking.com
2 | 30 Minutes to Maximizing LinkedIn by Neal Schaffer
2
CREATE YOUR LINKEDIN
ACCOUNT AND PROFILE
Additional Information Links:
LinkedIn Profile Tips: The 10 Mistakes
You Want to Avoid and Why
Joining LinkedIn is easy, and all you need...