Compuserve Business Plan

COMPUSERVE BUSINESS PLAN

President: Minh D. Ngo

Marketing Vice President: Ashley M. Sicilia

Accounting and Finance Vice President: Mary B. McEwen

Executive Summary

CompUServe is an upstart computer manufacturing and retail business. We are breaking into the computer age by developing and manufacturing personal computers designed to meet the needs of customers around the world. Personal computers, also known as microcomputers, are computers with a microprocessor as its central processing unit. They are much smaller than mainframe computers. These computers fit well on desks or tables, allowing easy access for users. The personal computer is built for a single user. Monitors, keyboards, and other devices are integrated into the design. The personal computers also come with their own power supply unit, and can run on batteries as well. Printers are available as an additional option. Each individual unit has data storage/memory built in. Our mission is to produce top quality products with affordable prices, and gain the trust and respect of our customers. We want to fulfill our potential success and meet the business demands of our customers.

CompUServe has been established for nine months. We started with a sales office in Paris, France, and a web center. After three months we opened a sales office in Sao Paulo, Brazil while maintaining our Paris office and our web center. There are currently three partners; Minh Ngo, Mary Beth McEwen, and Ashley Sicilia. Minh Ngo is Company President, Mary Beth McEwen is VP of Accounting and Finance, and Ashley Sicilia is VP of Marketing. Minh Ngo began his career with ICN, building mainframe computers for ten years. He left to complete his PhD, and began to research the market for microcomputers. He has been researching and developing microcomputers for five years. Mary Beth McEwen worked as the CFO for a high tech international firm for twelve years, and has a CPA and MBA. Ashley Sicilia has been involved in...