Boston Children's Hospital

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Date Submitted: 11/07/2013 12:31 PM

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Boslorl Childron`s Hospital {RICH} is a worldwide leader irl pediatrics with top-ranked specialties in Heart arid Heart Surgery, Neurology and Neurosurgery1 Cancer. l'lrthopaedies1 Llrology1 and Kidney Disorders. Boston Ehildrerfs Hospital`s market arid eornpetitit-'e forces will be analyzed through its strengths 1.1.fealinesses1 opportunities arld threats.

Boston IIfhildren`s Hospital strengths include ils reputation, which is being the top pediatric hospital in the LIS. Their reputation has increased because it is a provider of last resort for children 'with rare diseases and has highly-specialized physicians and expensive equipment at all times. Along 'with its reputation ECH also has the world`s largest pediatric hospital based research center 1illrilh over 1,1 scientists. This research has identified nos'e] treatments and therapies for a wide range of debilitation pediatric conditions from polio to gcnelie 1variants. Another strength that ECH has1 is that the physicians nol employed by lhe hospital. were employed by 15 Foundations and eaeh elinieal department run iitdepcndcnlllir of both the hospital and the other department which meant the doctors could focus more on the patients and less on lhe politics ofthe hospital.

The major weakness existing in Boston Ehildrerfs Hospital is that it is one of thc more costlyl hospitals to get treatment from. Another oontpctitor of BCH is Tults1 Floating Hospital for Children charges. 50% lower prices than BCH. The executives at BCH clearlyr understood lo maintain its worldwide ranking and research that the eds-t would have tu h-e reduced. Another weakness i5 that BCH dee5n`t have a uhjïersal costing system and sume departments dldn`t even use a custmg system.

IÜrte opportuniti-l for BCI-I is to become a model for other pedialrie hospitals not only.r for its superb treatment but also for its new approach irl reimbursement. BCH 1.Ii-'as the Erst hospital to enter inlo art Alternative...