Green Marketing

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Work submitted for assessment which does not include this declaration will not be assessed.

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DECLARATION

* I declare that all material in this submission e.g. thesis/essay/project/assignment is entirely my/our own work except where duly acknowledged.

* I have cited the sources of all quotations, paraphrases, summaries of information, tables, diagrams or other material; including software and other electronic media in which intellectual property rights may reside.

* I have provided a complete bibliography of all works and sources used in the preparation of this submission.

* I understand that failure to comply with the Institute’s regulations governing plagiarism constitutes a serious offence.

Student Name: (Printed) Magnus Ujunwa Amajirionwu

Student Number(s): C00141399

Programme Title & Yr: Master in Business, Year 1

Module Title: Strategic Marketing Analysis

Signature: Magnus Amajirionwu

Date: 18 October 2013

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Please note:

a) An Individual declaration is required by each student for joint projects.

b) Where projects are submitted electronically, students are required to type their name under signature.

c) The Institute regulations on plagiarism are set out in Section 10 of Examination and Assessment Regulations published each year in the Student Handbook.

Assignment 1: MB Literature Review Brief

The Literature review is to be on a topic broadly relating to strategic marketing theory. You are expected to evaluate key theories, concepts and models in the literature pertaining to your chosen area.

The review is to be 2500 words with a tolerance of +/- 10% (excluding bibliography). Reviews submitted in excess of this...