Strategic Management

Walmart

Strategic Management

Are Wal-Marts stated Mission, vision, goals, and objective aligned with the needs of their stakeholders

The mission statement of Wal-mart is very much clear and similar to what they actually do.

“Wal-mart brings new and better stores with a different culture. No matter you are visiting a the store in your local market or any other part of the world one thing is for sure that customer are receiving low prices and genuine customer services which any customer can think of. You will feel the same charismatic culture that is dying to serve you on visiting any of the Wal-mart outlets.”(Wal-Mart, n.d.)

A typical model of Wal-Mart is to facilitate the customer of every region and bring changes for betterment to provide 100% customer satisfaction while they try to excel in other retail sectors. Their effort is to charge genuine money and overcome their competitors to the extend that they are forced to close down their business.

If we examine that the vision or mission of Wal-mart is aligned with the needs of their stakeholders. We first have to see the distribution of stakeholders. They are divided into market stakeholders which include the people having economic stake in the Company and non-market stakeholders who do not have economic stake or political stake in the company.

Market Stakeholders

1. The Stockholders

People possessing the shares of Wal-Mart and hence they are interested in knowing the dividend on their investment. They wish that the share value would rise which brings them more profit on their investment.

2. The Wal-Mart Executives

Top executives of the company are offered as a part of their salary to have some stock. Undoubtedly such people also want the company share to rise as their compensation is dependent on them.

3. The Employees:

For employees of any company the main source of income is their salary which they are getting from the company (Wal-mart). So they are concern and become economic stake...